For the second year in a row, L’Oréal Paris tasked HangarFour with designing and producing their booth at Beautycon in both New York and Los Angeles. With a focus on the new True Match Lumi Collection, we transported attendees to L’Oréal’s very own, Lumi Glow Glamping, complete with campfire touchups and a 360 degree “In the Stars” video.
Agency: HangarFour
Lead Designer: Margo Puette